Anahit Brand Identity
Anahit is a Toronto-based cannabis company with a mission to make cannabis embraced and accessible to everyone. Inspired by its power to heal, they named themselves after the goddess of healing; Anahit. With the design, there are two recurring themes; cutting-edge innovation and the crucial role of nature in their cultivation. Design choices such as a sharp sans serif font with purposeful gaps in the letterforms hint at their forward thinking philosophy and state-of-the-art extraction. Moreover, the use of green gradients and the Canadian maple leaf allude to their natural process of cultivating in the most fertile environments and their Canadian roots.
services:
Brand Identity Design
Logo Design
Product Design